Trance words to use:
Absolutely..Action...Amazing...Approved...Attractive...Authentic...Bargain...Beautiful...Better...Big...Bonus...Colorful...Colossal... Complete...Confidential...Controversial...Crammed...Delivered...Direct...Discount...Easily...Endorsed...Enormous...Essential... Excellent...Exciting...Exclusive...Expert...Explosive...Extraordinary...Extreme...Famous...Facinating...Fortune...Free...Full...Genuine... Gift...Gigantic...Greatest...Guaranteed...Helpful...Highest...Huge...Immediately...Immense...Improved...Incredible...Informative...Instructive... Intense...Interesting...Largest...Latest...Lavishly...Liberal....Lifetime....Limited...Love...Lowest...Lucky...Magic...Mammoth...Mega...Miracle... New...Noted...Odd...Outstanding...Personalized...Powerful...Popular...Practical...Proffessional..Profitable...Profusely...Proven...Quality... Quickly...Rare...Reduced...Refundable...Remarkable...Reliable...Revealing...Revolutionary...Scarce...Secrets...Secure....Superior...Startling... Selected...Sense...Sensational...Simplified...Sizable...Special...Strange...Strong...Sturdy...Suave...Successful...Surprise...Terrific...Tested... Tremendous...Undeniably...Unconditional...Unique...Unlimited...Unparalleled...Unsurpassed...Unusual...Useful...Valuable...Warm...Wealth... Weird...Wonderful.

Presuppositions serve as a platform for subliminal commands:

Would you like to (try our product) before (you buy it)?

Would you like to (see what you are getting) before (you buy it)?

Do you want to (get it now) or wait and (get it later)?

"Decision-swayers"
   Cause and effect -
      You won't get the most out of the product just by reading about it, You should (try it now) and experience the benefits directly.
   Resistance Breaking -
      Won't it be great after you get (widget) and see for yourself the (benefits)? Then you will know you did the right thing.
      You will have experienced the benefits of the (widget) directly.

   Thought Binding:
      Having them recall what it's like to be in the mood you want them in (setting up the thought direction).
      Giving them subliminal commands to stay in the mood you want them while you have their attention.
      Manipulate decision using "presuppositions" during the thought binding process.

DO NOT relate to a third party... DO relate to the first person - the individual that you are "selling" to.
If you want to change a person's indecision, change their state of mind before you try to change the decision.

Key is to set up the right State of Mind. If you are getting resistance:
What different states of mind are people in when looking at your product? (tired,happy,sad,etc.)
What's the final state you want them in? How can you have fun transitioning them to the state you want them to be in?

Process to arrive at your desired outcome:
   Identify you prospect -
      Build a list of individuals or attract them to experience your "product or service."
   Qualify your prospect -
      Determine interest, ability to participate financially, etc.
   Approach your prospect -
      Get in front of your prospect using whatever media is appropriate for your product or service.
   Assess your prospect -
      Determine their current frame of mind. Face-to-face is based on your experience with people.
      If media is non-personal then assumptions about the customer can be acceptable. i.e. Infocommercial
      assumes the watcher is interested, financially capable, etc..
   Win your prospect -
      Build trust with your client. You don't need to be their "best" friend but you must be credible and trustworthy.
   Transit your prospect -
      Using curiosity, intrigue thought-binding, presuppositions, etc. Put the customers' mind in the place
      you need them in order for them to make the decision you want.
   Build your prospect -
      You need the client to complete the transaction so you need to work on building a relationship. The
      relationship may develop instantly or may take years. You should assess the value of your "win" to the
      cost of your "campaign."
   Close your prospect -
      Don't overlook the most important step. Closing ends in either acceptance or refusal. Either outcome is
      acceptable. To be "strung-along" for years and never "sell" is worse then an immediate "NO." With the "NO"
      then you can get on with your "business." So to "close your customer" involves "asking for the sell." After
      you have them in the right frame of mind to purchase then ask for the "money." Don't let the prospect
      get cold. 24 to 48 hours is the acceptable time to let a prospect "mull" over the proposal.

Use "BINDER COMMANDS" AKA "subliminal messages" constantly:
The message should be words disguised to elicit immediate action from the client.
"..at times when you need to do it. But now, with this, it’s different, because..." The message is: "DO IT! NOW! WITH THIS!"
"Right now what you are getting is this fabulous (widget)..." The message is: "RIGHT NOW! GET THIS!"